Caroline's Connections to Public Realtions

Care, Create, Conserve

Social Media Addiction…Really? April 27, 2010

Filed under: PR Connections,PRCA 3330 — Caroline Rawlins @ 8:23 pm

With everyone pushing Public Relation practitioners to use social media in EVERYTHING they do, some studies are finding that social media is becoming harmful to people, specifically college students. According to an article on the Life Science website researchers are finding that students describe their feelings when they have to abstain from using media in literally the same terms associated with drug and alcohol addictions: in withdrawal, frantically craving, very anxious, extremely antsy, miserable, jittery, and crazy.

This creates an ethical decision on my part because I can obviously see the effectiveness of social media in getting the attention of people and targeting them where they are already at but if it can cause them harm is it still okay? I in no way think that social media is on the chopping block but should we step back, as potential PR practitioners, and  put the peoples’ wellbeing before our want for money?

In a way everyone has the free will to stop the surfing the internet, Facebook stalking, Tweeting, and blogging and to an extent each person is responsible for their own actions, but should there be regulation on what and where the audience can be targeted? This would probably fall under some constitutional law about freedom of speech and free will, but it is something to think about next time you are trying to reach a specific audience.

What I have been talking about is worst case situations, so I doubt that anything can or will be done about this problem of social media addiction but it is something to consider and think about.

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2 Responses to “Social Media Addiction…Really?”

  1. jessicateal1 Says:

    I like this blog. I do feel like people are age are addicted to social media suck as: Facebook, MySpace, Twitter, and more. I think that cell phones and internet access always available to use is just making it worse. Just the other day I saw a new cell phone out that let you look at 3 different apps at once. I think that our addiction is only going to get worse and no one is going to do anything about it. After, all its making everyone money so why should be quit using it. I wonder how many times a day the average college student uses a social media?


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